“The only constant thing in life is change,” -- Greek philosopher Heraclitus.
Just think about the changes to Ohio’s tourism industry’s markets and the way we reach our customers over the last five years. Not to mention the generational patterns that are impacting our customer’s expectations and the way we manage our employees.
The Ohio Travel Association stays at the forefront of these changes and others, giving you the information, tools and skills you need to adjust and embrace these changes as opportunities. To do so, we need to hear from our industry often. Let us know your challenges or potential opportunities. Our goal is for Ohio’s tourism industry to have a trained workforce, educated leadership, and informed members and their stakeholders. By working together, we can achieve.
OTA Member Resources for Education: Learn how OTA can help you and your organization through training, information and education
OTA On the Road: Regional Membership Meetings: Find out when we’ll be in your region next, and learn about conversations that are happening throughout the state
Professional Business Development Coaching: Connect with our Professional Business Development Coach, Yvette Slate, to improve your sales efforts
Ohio Conference on Tourism: Take part in the state’s largest gathering of travel and tourism professionals each year for education, conversations, and invigoration.
Ohio Tourism Leadership Academy: Prepare you, your employees, or your partners to take the next step toward being an industry leader.
The Perfect Pitch-Strategies for a Changing Media Environment: Find out what works, what doesn’t, and what’s coming up when you want media attention.
Focus on Tourism Workshops: Stay on top of trends and tactics during these one-day workshops.
Paul Sherlock Award: Nominate your tourism hero for the highest honor in Ohio’s tourism industry.
Ruby Awards: Be recognized for your marketing brilliance during this all-Ohio marketing competition.