08/30/2024
08/30/2024: Ohio's Travel Industry and Current Travel Research
USING CHATGPT OR OTHER AI SOFTWARE WHILE PLANNING A TRIP HAS INCREASED FOR TRAVELERS. AMERICANS ALSO SHARE WHAT LEVEL OF SERVICE THEY HAVE RECEIVED IN THE LAST THREE MONTHS COMPARED TO BEFORE THE PANDEMIC.
Key findings from Longwoods International, fielded Aug. 6:
- The percentage of travelers with plans in the next six months to take a trip has slightly decreased from 92% in July to 91% in August
- Inflation greatly impacting travelers to travel in the next six months has increased 6% from 24% in July to 30% in August.
- Americans continue to share what level of service they received over the last three months from a tourism and hospitality business:
- 17% said a higher level of service than before the pandemic.
- 62% Said the same level of service as before they pandemic.
- 22% said a lower level of service than before the pandemic.
- 65% also said while they are traveling in the next three months, they expect to receive the same level of service as before the pandemic.
- Using ChatGPT or other AI software during the trip planning process in the last six months has increased.
- 67% of respondents said they did not use AI in their trip planning, as compared to 64% in February.
- 19% of respondents said they did use AI in their trip planning, as compared to 14% in February.
- 14% of respondents said they do not know what AI is, as compared to 22% in February.